We are delighted that you are interested in our company. Data protection is a matter of particular importance to the management of Die Dechantei GmbH. You can use the Die Dechantei GmbH website without providing any personal data. However, if a data subject wishes to use special services provided by our company via our website, it may be necessary to process personal data.
If the processing of personal data is necessary and there is no legal basis for such processing, we generally obtain the consent of the data subject.
The processing of personal data, such as the name, address, email address or telephone number of a data subject, is always carried out in accordance with the General Data Protection Regulation and in compliance with the country-specific data protection regulations applicable to Die Dechantei GmbH. Through this privacy policy, our company wishes to inform the public about the nature, scope and purpose of the personal data we collect, use and process. Furthermore, this privacy policy informs data subjects about their rights.
As the controller, Die Dechantei GmbH has implemented numerous technical and organisational measures to ensure that the personal data processed via this website is protected as completely as possible. Nevertheless, Internet-based data transmissions can generally have security gaps, so that absolute protection cannot be guaranteed. For this reason, every data subject is free to transmit personal data to us by alternative means, for example by telephone.
The privacy policy of Die Dechantei GmbH is based on the terms used by the European legislators and regulators when enacting the General Data Protection Regulation (GDPR). Our privacy policy is intended to be easy to read and understand for the public as well as for our customers and business partners. To ensure this, we would like to explain the terms used in advance.
We use the following terms in this privacy policy, among others:
a) Personal data
Personal data is any information relating to an identified or identifiable natural person (hereinafter referred to as ‘data subject’). A natural person is considered identifiable if they can be identified, directly or indirectly, in particular by association with an identifier such as a name, an identification number, location data, an online identifier or one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.
b) Data subject
A data subject is any identified or identifiable natural person whose personal data is processed by the controller.
c) Processing
Processing means any operation or set of operations which is performed on personal data, whether or not by automated means, such as collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, distribution or any other form of provision, alignment or linking, restriction, erasure or destruction.
d) Restriction of processing
Restriction of processing is the marking of stored personal data with the aim of restricting its future processing.
e) Profiling
Profiling is any form of automated processing of personal data consisting of the use of such personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects concerning that natural person’s performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or movements.
f) Pseudonymisation
Pseudonymisation is the processing of personal data in such a manner that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organisational measures to ensure that the personal data is not attributed to an identified or identifiable natural person.
g) Controller or controller
The controller or controller is the natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data. Where the purposes and means of such processing are determined by Union law or the law of Member States, the controller or the specific criteria for its nomination may be provided for by Union law or the law of Member States.
h) Processor
A processor is a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.
i) Recipient
A recipient is a natural or legal person, public authority, agency or other body to whom personal data are disclosed, regardless of whether they are a third party or not. However, public authorities that may receive personal data in the course of a specific investigation under Union law or the law of Member States are not considered recipients.
j) Third party
A third party is a natural or legal person, public authority, agency or other body other than the data subject, the controller, the processor and persons who, under the direct authority of the controller or the processor, are authorised to process personal data.
k) Consent
Consent is any freely given, specific, informed and unambiguous indication of the data subject’s wishes by which he or she, by a statement or by a clear affirmative action, signifies agreement to the processing of personal data relating to him or her.
The data controller within the meaning of the General Data Protection Regulation, other data protection laws applicable in the Member States of the European Union and other provisions of a data protection nature is:
Die Dechantei GmbH
Via Hartwig 5
39042 Bressanone
Italy
Tel.: +39 0472 674 270
Email: info@decantei.it
Website: www.decantei.it
VAT No.: IT03006870210
The websites of Die Dechantei GmbH use cookies. Cookies are text files that are stored on a computer system via an Internet browser.
Numerous websites and servers use cookies. Many cookies contain a so-called cookie ID. A cookie ID is a unique identifier for the cookie. It consists of a string of characters that allows websites and servers to be assigned to the specific Internet browser in which the cookie was stored. This enables the websites and servers visited to distinguish the individual browser of the person concerned from other Internet browsers that contain other cookies. A specific Internet browser can be recognised and identified via the unique cookie ID.
By using cookies, Dechantei GmbH can provide users of this website with more user-friendly services that would not be possible without the use of cookies.
Cookies enable the information and offers on our website to be optimised for the user. As already mentioned, cookies enable us to recognise users of our website. The purpose of this recognition is to make it easier for users to use our website. For example, users of a website that uses cookies do not have to re-enter their access data each time they visit the website, as this is stored by the website and the cookie stored on the user’s computer system. Another example is the cookie used in an online shop’s shopping basket. The online shop uses a cookie to remember the items that a customer has placed in their virtual shopping basket.
The data subject can prevent our website from setting cookies at any time by adjusting the settings of their internet browser and thus permanently object to the setting of cookies. Furthermore, cookies that have already been set can be deleted at any time via an Internet browser or other software programmes. This is possible in all common Internet browsers. If the data subject deactivates the setting of cookies in the Internet browser used, not all functions of our website may be fully usable.
Collection of general data and information
The website of Dechantei GmbH collects a series of general data and information each time the website is accessed by a data subject or an automated system. This general data and information is stored in the server log files. The following may be collected (1) the browser types and versions used, (2) the operating system used by the accessing system, (3) the website from which an accessing system reaches our website (so-called referrers), (4) the sub-websites that are accessed via an accessing system on our website, (5) the date and time of access to the website, (6) an Internet Protocol address (IP address), (7) the Internet service provider of the accessing system, and (8) other similar data and information that serve to protect against attacks on our information technology systems.
When using this general data and information, Die Dechantei GmbH does not draw any conclusions about the data subject. This information is required in order to (1) deliver the content of our website correctly, (2) optimise the content of our website and the advertising for it, (3) ensure the long-term functionality of our information technology systems and the technology of our website, and (4) provide law enforcement authorities with the information necessary for prosecution in the event of a cyber attack. This anonymously collected data and information is therefore evaluated by Die Dechantei GmbH on the one hand statistically and on the other hand with the aim of increasing data protection and data security in our company in order to ultimately ensure an optimal level of protection for the personal data we process. The anonymous data in the server log files is stored separately from all personal data provided by a data subject.
Contact option via the website
The website of Die Dechantei GmbH contains information required by law that enables quick electronic contact with our company and direct communication with us, including a general address for electronic mail (e-mail address).
If a data subject contacts the controller by e-mail or via a contact form, the personal data transmitted by the data subject will be stored automatically. Such personal data transmitted on a voluntary basis by a data subject to the controller will be stored for the purpose of processing or contacting the data subject. This personal data will not be passed on to third parties.
Routine deletion and blocking of personal data
The controller processes and stores personal data of the data subject only for the period necessary to achieve the purpose of storage or if this has been provided for by the European directive and regulation issuer or another legislator in laws or regulations to which the controller is subject.
If the purpose of storage no longer applies or if a storage period prescribed by European Directive and Regulation or another competent legislator expires, the personal data will be routinely blocked or deleted in accordance with the statutory provisions.
a) Right to confirmation
Every data subject has the right granted by European directives and regulations to obtain confirmation from the controller as to whether personal data concerning them are being processed. If a data subject wishes to exercise this right to confirmation, they may contact an employee of the controller at any time.
b) Right to information
Every person affected by the processing of personal data has the right granted by European directives and regulations to obtain, at any time and free of charge, information from the controller about the personal data stored about them and a copy of this information. Furthermore, the European directives and regulations grant the data subject the right to obtain the following information:
Furthermore, the data subject has the right to obtain information on whether personal data has been transferred to a third country or to an international organisation. If this is the case, the data subject also has the right to obtain information on the appropriate safeguards in connection with the transfer.
If a data subject wishes to exercise this right of access, they may contact an employee of the controller at any time.
c) Right to rectification
Any person affected by the processing of personal data has the right granted by European directives and regulations to request the immediate rectification of inaccurate personal data concerning them. Furthermore, the data subject has the right to request the completion of incomplete personal data, including by means of a supplementary statement, taking into account the purposes of the processing.
If a data subject wishes to exercise this right of rectification, they may contact an employee of the data controller at any time.
d) Right to erasure (right to be forgotten)
Any person affected by the processing of personal data has the right granted by European directives and regulations to request that the controller delete personal data concerning them without delay if one of the following reasons applies and provided that the processing is not necessary:
If one of the above reasons applies and a data subject wishes to have personal data stored by Die Dechantei GmbH deleted, they can contact an employee of the controller at any time. The employee of Die Dechantei GmbH will ensure that the deletion request is complied with immediately.
If the personal data has been made public by Die Dechantei GmbH and our company is obliged to delete the personal data in accordance with Art. 17 (1) GDPR, Die Dechantei GmbH shall take appropriate measures, taking into account the available technology and implementation costs, including technical measures, to inform other controllers processing the published personal data that the data subject has requested the deletion of all links to this personal data or of copies or replications of this personal data, unless the processing is necessary. The employee of Die Dechantei GmbH will take the necessary steps in individual cases.
e) Right to restriction of processing
Any person affected by the processing of personal data has the right granted by European directives and regulations to request the controller to restrict processing if one of the following conditions is met:
If one of the above conditions is met and a data subject wishes to request the restriction of personal data stored by Die Dechantei GmbH, they may contact an employee of the controller at any time. The employee of Die Dechantei GmbH will arrange for the processing to be restricted.
f) Right to data portability
Any person affected by the processing of personal data has the right granted by European directives and regulations to receive the personal data concerning them, which they have provided to a controller, in a structured, commonly used and machine-readable format. They also have the right to transmit this data to another controller without hindrance from the controller to whom the personal data has been provided, provided that the processing is based on consent pursuant to Art. 6 para. 1 letter a GDPR or Art. 9(2)(a) GDPR or on a contract pursuant to Art. 6(1)(b) GDPR and the processing is carried out using automated procedures, unless the processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.
Furthermore, when exercising their right to data portability pursuant to Art. 20(1) GDPR, the data subject has the right to have the personal data transmitted directly from one controller to another, where technically feasible and provided that the rights and freedoms of other persons are not affected.
To exercise the right to data portability, the data subject may contact an employee of Die Dechantei GmbH at any time.
g) Right to object
Any person affected by the processing of personal data has the right, granted by the European Directive and Regulation, to object at any time, on grounds relating to their particular situation, to the processing of personal data concerning them on the basis of Art. 6 para. 1 letters e or f GDPR. This also applies to profiling based on these provisions.
Dechantei GmbH will no longer process the personal data in the event of an objection, unless we can demonstrate compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject, or the processing serves to assert, exercise or defend legal claims.
If Die Dechantei GmbH processes personal data for direct marketing purposes, the data subject has the right to object at any time to the processing of personal data for such marketing purposes. This also applies to profiling insofar as it is related to such direct marketing. If the data subject objects to Die Dechantei GmbH processing their data for direct marketing purposes, Die Dechantei GmbH will no longer process the personal data for these purposes.
In addition, the data subject has the right to object, on grounds relating to their particular situation, to the processing of personal data concerning them by Die Dechantei GmbH for scientific or historical research purposes or for statistical purposes in accordance with Art. 89 para. 1 GDPR, unless such processing is necessary for the performance of a task carried out in the public interest.
To exercise the right to object, the data subject may contact any employee of Die Dechantei GmbH or another employee directly. The data subject is also free to exercise their right to object in connection with the use of information society services, notwithstanding Directive 2002/58/EC, by means of automated procedures using technical specifications.
h) Automated individual decision-making, including profiling
Every person whose personal data is processed has the right granted by European directives and regulations not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning them or significantly affects them in a similar manner, unless the decision (1) is not necessary for the conclusion or performance of a contract between the data subject and the controller, or (2) is authorised by Union or Member State law to which the controller is subject and that law provides for appropriate measures to safeguard the rights and freedoms and legitimate interests of the data subject, or (3) is based on the data subject’s explicit consent.
If the decision (1) is necessary for the conclusion or performance of a contract between the data subject and the controller, or (2) is based on the data subject’s explicit consent, Dechantei GmbH shall take appropriate measures to safeguard the data subject’s rights and freedoms and legitimate interests, which shall include at least the right to obtain human intervention on the part of the controller, to express his or her point of view and to contest the decision.
If the data subject wishes to exercise rights relating to automated decisions, they may contact an employee of the controller responsible for processing at any time.
i) Right to withdraw consent to data protection
Any person affected by the processing of personal data has the right granted by European directives and regulations to withdraw consent to the processing of personal data at any time.
If the data subject wishes to exercise their right to withdraw consent, they may contact an employee of the controller at any time.
The controller has integrated components of the Facebook company into this website. Facebook is a social network.
A social network is a social meeting place operated on the Internet, an online community that generally enables users to communicate with each other and interact in a virtual space. A social network can serve as a platform for the exchange of opinions and experiences or enable the Internet community to provide personal or company-related information. Facebook allows users of the social network to create private profiles, upload photos and network via friend requests, among other things.
The operating company of Facebook is Facebook, Inc., 1 Hacker Way, Menlo Park, CA 94025, USA. If a data subject lives outside the USA or Canada, the controller responsible for the processing of personal data is Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.
Each time one of the individual pages of this website, which is operated by the controller and on which a Facebook component (Facebook plug-in) has been integrated, is accessed, the Internet browser on the information technology system of the data subject is automatically prompted by the respective Facebook component to download a representation of the corresponding Facebook component from Facebook. A complete overview of all Facebook plug-ins can be found at https://developers.facebook.com/docs/plugins/?locale=de_DE. As part of this technical process, Facebook is informed of which specific subpage of our website is visited by the data subject.
If the data subject is logged into Facebook at the same time, Facebook recognises which specific subpage of our website the data subject is visiting each time the data subject accesses our website and for the entire duration of the data subject’s visit to our website. This information is collected by the Facebook component and assigned by Facebook to the respective Facebook account of the data subject. If the person clicks on one of the Facebook buttons integrated into our website, such as the ‘Like’ button, or if they leave a comment, Facebook will assign this information to the person’s personal Facebook account and store this personal data.
Facebook always receives information via the Facebook component that the data subject has visited our website if the data subject is logged into Facebook at the same time as visiting our website; this occurs regardless of whether the data subject clicks on the Facebook component or not. If the data subject does not want this information to be transferred to Facebook, they can prevent this by logging out of their Facebook account before visiting our website.
The data policy published by Facebook, which can be accessed at https://de-de.facebook.com/about/privacy/, provides information about the collection, processing and use of personal data by Facebook. It also explains the settings options Facebook offers to protect the privacy of the data subject. In addition, various applications are available that allow data transmission to Facebook to be suppressed. Such applications can be used by the data subject to suppress data transmission to Facebook.
The controller has integrated Google AdSense into this website. Google AdSense is an online service that enables advertising to be placed on third-party websites. Google AdSense is based on an algorithm that selects advertisements displayed on third-party websites to match the content of the respective third-party website. Google AdSense allows interest-based targeting of the Internet user, which is implemented by generating individual user profiles.
The operating company of the Google AdSense component is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.
The purpose of the Google AdSense component is to integrate advertisements on our website. Google AdSense places a cookie on the information technology system of the data subject. What cookies are has already been explained above. By placing the cookie, Alphabet Inc. is enabled to analyse the use of our website. Each time one of the individual pages of this website, which is operated by the controller and on which a Google AdSense component has been integrated, is accessed, the Internet browser on the information technology system of the data subject is automatically prompted by the respective Google AdSense component to transmit data to Alphabet Inc. for the purpose of online advertising and commission settlement. As part of this technical process, Alphabet Inc. obtains knowledge of personal data, such as the IP address of the data subject, which Alphabet Inc. uses, among other things, to track the origin of visitors and clicks and subsequently enable commission settlements.
The data subject can prevent the setting of cookies by our website at any time, as described above, by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Alphabet Inc. from setting a cookie on the data subject’s information technology system. In addition, a cookie already set by Alphabet Inc. can be deleted at any time via the Internet browser or other software programmes.
Google AdSense also uses so-called tracking pixels. A tracking pixel is a miniature graphic that is embedded in Internet pages to enable log file recording and log file analysis, whereby a statistical evaluation can be carried out. The embedded tracking pixel enables Alphabet Inc. to recognise whether and when a website has been accessed by a data subject and which links have been clicked on by the data subject. Tracking pixels are used, among other things, to evaluate the visitor flow of a website.
Via Google AdSense, personal data and information, including the IP address, which is necessary for the collection and billing of the advertisements displayed, is transferred to Alphabet Inc. in the United States of America. This personal data is stored and processed in the United States of America. Alphabet Inc. may pass on this personal data collected via technical processes to third parties.
Google AdSense is explained in more detail at this link: https://www.google.de/intl/de/adsense/start/.
The controller has integrated the Google Analytics component (with anonymisation function) into this website. Google Analytics is a web analytics service. Web analytics is the collection, gathering and evaluation of data about the behaviour of visitors to websites. A web analytics service collects, among other things, data about which website a data subject came from (so-called referrers), which subpages of the website were accessed or how often and for how long a subpage was viewed. Web analytics is mainly used to optimise a website and to analyse the cost-benefit ratio of internet advertising.
The operating company of the Google Analytics component is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.
The controller uses the addition ‘_gat._anonymizeIp’ for web analysis via Google Analytics. This addition shortens and anonymises the IP address of the Internet connection of the person concerned by Google if access to our Internet pages is made from a member state of the European Union or from another contracting state of the Agreement on the European Economic Area.
The purpose of the Google Analytics component is to analyse visitor traffic on our website. Google uses the data and information obtained to evaluate the use of our website, to compile online reports for us showing the activities on our website, and to provide other services related to the use of our website.
Google Analytics places a cookie on the information technology system of the data subject. Cookies have been explained above. The setting of the cookie enables Google to analyse the use of our website. Each time one of the individual pages of this website operated by the controller and on which a Google Analytics component has been integrated is accessed, the Internet browser on the information technology system of the data subject is automatically prompted by the respective Google Analytics component to transmit data to Google for the purpose of online analysis. As part of this technical process, Google obtains knowledge of personal data, such as the IP address of the data subject, which Google uses, among other things, to trace the origin of visitors and clicks and subsequently to enable commission settlements.
The cookie stores personal information, such as the time of access, the location from which access originated and the frequency of visits to our website by the data subject. Each time you visit our website, this personal data, including the IP address of the Internet connection used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may pass on this personal data collected via the technical process to third parties.
The data subject can prevent the setting of cookies by our website at any time, as described above, by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Google from setting a cookie on the data subject’s information technology system. In addition, a cookie already set by Google Analytics can be deleted at any time via the Internet browser or other software programmes.
Furthermore, the data subject has the option of objecting to and preventing the collection of data generated by Google Analytics relating to the use of this website and the processing of this data by Google. To do this, the data subject must download and install a browser add-on from the link https://tools.google.com/dlpage/gaoptout. This browser add-on informs Google Analytics via JavaScript that no data and information relating to visits to websites may be transmitted to Google Analytics. The installation of the browser add-on is considered by Google as an objection. If the information technology system of the data subject is deleted, formatted or reinstalled at a later point in time, the data subject must reinstall the browser add-on to deactivate Google Analytics. If the browser add-on is uninstalled or deactivated by the data subject or another person within their sphere of influence, it is possible to reinstall or reactivate the browser add-on.
Further information and the applicable data protection provisions of Google can be found at https://www.google.de/intl/de/policies/privacy/ and at http://www.google.com/analytics/terms/de.html. Google Analytics is explained in more detail at this link https://www.google.com/intl/de_de/analytics/.
The data controller has integrated Google Remarketing services on this website. Google Remarketing is a feature of Google AdWords that enables a company to display advertisements to Internet users who have previously visited the company’s website. The integration of Google Remarketing therefore allows a company to create user-specific advertising and thus display advertisements that are relevant to the interests of the Internet user.
The operating company of Google Remarketing services is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.
The purpose of Google Remarketing is to display interest-based advertising. Google Remarketing enables us to display advertisements via the Google advertising network or on other websites that are tailored to the individual needs and interests of Internet users.
Google Remarketing places a cookie on the information technology system of the person concerned. Cookies have already been explained above. By placing the cookie, Google is able to recognise visitors to our website when they subsequently visit websites that are also members of the Google advertising network. Each time a website is accessed on which the Google Remarketing service has been integrated, the internet browser of the data subject is automatically identified by Google. As part of this technical process, Google obtains knowledge of personal data, such as the IP address or the surfing behaviour of the user, which Google uses, among other things, to display interest-based advertising.
The cookie stores personal information, such as the websites visited by the data subject. Each time you visit our website, personal data, including the IP address of the Internet connection used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may pass on this personal data collected through the technical process to third parties.
The data subject can prevent the setting of cookies by our website at any time, as described above, by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Google from setting a cookie on the data subject’s information technology system. In addition, a cookie already set by Google Analytics can be deleted at any time via the Internet browser or other software programmes.
Furthermore, the data subject has the option of objecting to interest-based advertising by Google. To do this, the data subject must access the link www.google.de/settings/ads from each of the Internet browsers they use and make the desired settings there.
Further information and the applicable data protection provisions of Google can be found at https://www.google.de/intl/de/policies/privacy/.
The controller has integrated Google AdWords into this website. Google AdWords is an internet advertising service that allows advertisers to place ads in Google’s search engine results and in the Google advertising network. Google AdWords allows an advertiser to pre-define certain keywords that will trigger an ad to appear in Google’s search engine results only when the user enters a keyword-relevant search query into the search engine. In the Google advertising network, the ads are distributed to relevant websites using an automatic algorithm and in accordance with the previously specified keywords.
The operating company of Google AdWords services is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.
The purpose of Google AdWords is to promote our website by displaying interest-based advertising on the websites of third-party companies and in the search results of the Google search engine, and to display third-party advertising on our website.
If a data subject accesses our website via a Google advertisement, Google places a so-called conversion cookie on the data subject’s information technology system. Cookies have already been explained above. A conversion cookie expires after thirty days and is not used to identify the data subject. The conversion cookie is used to track whether certain subpages, such as the shopping cart of an online shop system, have been accessed on our website, provided that the cookie has not yet expired. The conversion cookie enables both us and Google to determine whether a data subject who has reached our website via an AdWords advertisement has generated a sale, i.e. has completed or cancelled a purchase.
The data and information collected through the use of the conversion cookie is used by Google to compile visit statistics for our website. We in turn use these visit statistics to determine the total number of users who were referred to us via AdWords ads, i.e. to determine the success or failure of the respective AdWords ad and to optimise our AdWords ads for the future. Neither our company nor other Google AdWords advertising customers receive information from Google that could be used to identify the data subject.
The conversion cookie stores personal information, such as the websites visited by the data subject. Each time you visit our website, personal data, including the IP address of the Internet connection used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may pass on this personal data collected using technical means to third parties.
The data subject can prevent the setting of cookies by our website at any time, as described above, by adjusting the settings of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Google from setting a conversion cookie on the information technology system of the data subject. In addition, a cookie already set by Google AdWords can be deleted at any time via the Internet browser or other software programmes.
Furthermore, the data subject has the option of objecting to interest-based advertising by Google. To do this, the data subject must access the link www.google.de/settings/ads from each of the Internet browsers they use and make the desired settings there.
Further information and Google’s applicable data protection provisions can be found at https://www.google.de/intl/de/policies/privacy/.
The controller has integrated components of the Instagram service on this website. Instagram is a service that qualifies as an audiovisual platform and allows users to share photos and videos and also to redistribute such data on other social networks.
The operating company of Instagram’s services is Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland.
Each time one of the individual pages of this website operated by the controller and on which an Instagram component (Insta button) has been integrated is accessed, the Internet browser on the information technology system of the data subject is automatically prompted by the respective Instagram component to download a representation of the corresponding component of Instagram. As part of this technical process, Instagram becomes aware of which specific subpage of our website is being visited by the data subject.
If the data subject is logged into Instagram at the same time, Instagram recognises which specific subpage the data subject is visiting each time the data subject accesses our website and for the entire duration of the data subject’s stay on our website. This information is collected by the Instagram component and assigned by Instagram to the respective Instagram account of the person concerned. If the person concerned clicks on one of the Instagram buttons integrated on our website, the data and information transmitted will be assigned to the personal Instagram user account of the person concerned and stored and processed by Instagram.
Instagram always receives information via the Instagram component that the data subject has visited our website if the data subject is logged into Instagram at the same time as visiting our website; this occurs regardless of whether the data subject clicks on the Instagram component or not. If the data subject does not want this information to be transmitted to Instagram, they can prevent this by logging out of their Instagram account before visiting our website.
Further information and the applicable data protection provisions of Instagram can be found at https://help.instagram.com/155833707900388 and https://www.instagram.com/about/legal/privacy/.
The operator of Google AdWords services is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.
The purpose of Google AdWords is to promote our website by displaying interest-based advertising on the websites of third-party companies and in the search results of the Google search engine, and to display third-party advertising on our website.
If a data subject accesses our website via a Google advertisement, Google places a so-called conversion cookie on the data subject’s information technology system. What cookies are has already been explained above. A conversion cookie expires after thirty days and is not used to identify the data subject. The conversion cookie is used to track whether certain subpages, such as the shopping cart of an online shop system, have been accessed on our website, provided that the cookie has not yet expired. The conversion cookie enables both us and Google to determine whether a data subject who has reached our website via an AdWords ad has generated a sale, i.e. whether they have completed or abandoned a purchase.
The data and information collected through the use of the conversion cookie is used by Google to compile visit statistics for our website. We in turn use these visit statistics to determine the total number of users who were referred to us via AdWords ads, i.e. to determine the success or failure of the respective AdWords ad and to optimise our AdWords ads for the future. Neither our company nor other Google AdWords advertising customers receive information from Google that could be used to identify the data subject.
The conversion cookie stores personal information, such as the websites visited by the data subject. Each time you visit our website, personal data, including the IP address of the Internet connection used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may pass on this personal data collected using technical means to third parties.
The data subject can prevent the setting of cookies by our website at any time, as described above, by adjusting the settings of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Google from setting a conversion cookie on the information technology system of the data subject. In addition, a cookie already set by Google AdWords can be deleted at any time via the Internet browser or other software programmes.
Furthermore, the data subject has the option of objecting to interest-based advertising by Google. To do this, the data subject must access the link www.google.de/settings/ads from each of the Internet browsers they use and make the desired settings there.
Further information and Google’s applicable data protection provisions can be found at https://www.google.de/intl/de/policies/privacy/.
The controller has integrated Jetpack into this website. Jetpack is a WordPress plug-in that offers additional functions to the operator of a website based on WordPress. Among other things, Jetpack allows the website operator to view an overview of the visitors to the site. By displaying related posts and publications or offering the option to share content on the site, it is also possible to increase visitor numbers. Security features are also integrated into Jetpack, so that a website using Jetpack is better protected against brute force attacks. Jetpack also optimises and speeds up the loading of images integrated into the website.
The operating company of the Jetpack plug-in for WordPress is Aut O’Mattic A8C Ireland Ltd., Business Centre, No.1 Lower Mayor Street, International Financial Services Centre, Dublin 1, Ireland.
Jetpack sets a cookie on the information technology system of the data subject. What cookies are has already been explained above.
Each time one of the individual pages of this website, which is operated by the controller and on which a Jetpack component has been integrated, is accessed, the Internet browser on the information technology system of the data subject is automatically prompted by the respective Jetpack component to transmit data to Automattic for analysis purposes. As part of this technical process, Automattic obtains knowledge of data that is subsequently used to create an overview of website visits. The data obtained in this way is used to analyse the behaviour of the data subject who accessed the website of the controller and is evaluated with the aim of optimising the website. The data collected via the Jetpack component will not be used to identify the data subject without first obtaining their express consent. The data is also disclosed to Quantcast. Quantcast uses the data for the same purposes as Automattic.
The data subject can prevent the setting of cookies by our website at any time, as described above, by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Automattic/Quantcast from setting a cookie on the data subject’s information technology system. In addition, cookies already set by Automattic can be deleted at any time via the Internet browser or other software programmes.
Furthermore, the data subject has the option of objecting to and preventing the collection of data generated by the Jetpack cookie relating to the use of this website and the processing of this data by Automattic/Quantcast. To do this, the data subject must click on the opt-out button at https://www.quantcast.com/opt-out/, which sets an opt-out cookie. The opt-out cookie set with the objection is stored on the information technology system used by the data subject. If the cookies are deleted from the data subject’s system after an objection, the data subject must call up the link again and set a new opt-out cookie.
However, setting the opt-out cookie may mean that the data subject can no longer use the websites of the controller in full.
The applicable privacy policy of Automattic is available at https://automattic.com/privacy/. The applicable privacy policy of Quantcast is available at https://www.quantcast.com/privacy/.
The controller has integrated the Shariff component on this website. The Shariff component provides social media buttons that comply with data protection regulations. Shariff was developed for the German computer magazine c’t and is published via GitHub, Inc.
The developer of the component is GitHub, Inc. 88 Colin P. Kelly Junior Street, San Francisco, CA 94107, USA.
Usually, the button solutions provided by social networks already transfer personal data to the respective social network when a user visits a website in which a social media button has been integrated. By using the Shariff component, personal data is only transferred to social networks when the visitor to a website actively clicks on one of the social media buttons. Further information on the Shariff component is available from the computer magazine c’t at http://www.heise.de/newsticker/meldung/Datenschutz-und-Social-Media-Der-c-t-Shariff-ist-im-Einsatz-2470103.html. The purpose of using the Shariff component is to protect the personal data of visitors to our website and at the same time enable us to integrate a button solution for social networks on this website.
Further information and the applicable data protection provisions of GitHub can be found at https://help.github.com/articles/github-privacy-policy/.
Art. 6 I lit. a GDPR serves as the legal basis for our company for processing operations in which we obtain consent for a specific processing purpose. If the processing of personal data is necessary for the performance of a contract to which the data subject is party, as is the case, for example, with processing operations necessary for the delivery of goods or the provision of other services or consideration, the processing is based on Art. 6 I lit. b GDPR. The same applies to processing operations that are necessary for the implementation of pre-contractual measures, for example in cases of enquiries about our products or services. If our company is subject to a legal obligation that requires the processing of personal data, such as for the fulfilment of tax obligations, the processing is based on Art. 6 I lit. c GDPR. In rare cases, the processing of personal data may be necessary to protect the vital interests of the data subject or another natural person. This would be the case, for example, if a visitor were injured in our company and his name, age, health insurance details or other vital information had to be passed on to a doctor, hospital or other third parties. In this case, the processing would be based on Art. 6 I lit. d GDPR. Ultimately, processing operations could be based on Art. 6 I lit. f GDPR. Processing operations that are not covered by any of the above legal bases are based on this legal basis if the processing is necessary to safeguard a legitimate interest of our company or a third party, provided that the interests, fundamental rights and freedoms of the data subject do not prevail. Such processing operations are permitted to us in particular because they have been specifically mentioned by the European legislator. In this respect, it took the view that a legitimate interest could be assumed if the data subject is a customer of the controller (Recital 47, sentence 2 of the GDPR).
Legitimate interests in processing pursued by the controller or a third party
If the processing of personal data is based on Article 6(1)(f) GDPR, our legitimate interest is the performance of our business activities for the benefit of all our employees and our shareholders.
The criterion for the duration of the storage of personal data is the respective statutory retention period. After expiry of this period, the corresponding data will be routinely deleted, provided that it is no longer necessary for the fulfilment of the contract or for the initiation of a contract.
Legal or contractual requirements for the provision of personal data; necessity for the conclusion of the contract;
Obligation of the data subject to provide the personal data; possible consequences of non-provision
We hereby inform you that the provision of personal data is partly required by law (e.g. tax regulations) or may also result from contractual provisions (e.g. information about the contractual partner). In some cases, it may be necessary for a data subject to provide us with personal data in order to conclude a contract, which we will then have to process. For example, the data subject is obliged to provide us with personal data if our company concludes a contract with them. Failure to provide the personal data would mean that the contract with the data subject could not be concluded. Before providing personal data, the data subject must contact one of our employees. Our employee will inform the data subject on a case-by-case basis whether the provision of personal data is required by law or contract or is necessary for the conclusion of the contract, whether there is an obligation to provide the personal data, and what consequences the non-provision of personal data would have.
Existence of automated decision-making
As a responsible company, we refrain from automated decision-making or profiling.
This model privacy policy was created by the privacy policy generator of DGD Deutsche Gesellschaft für Datenschutz GmbH, which conducts data protection audits, in cooperation with the media law firm WILDE BEUGER SOLMECKE.
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